Blue Bird, A Champion of Transportation in Indonesia

Published On 24 Jul 2013

Located at Four Seasons Hotel Jakarta, Blue Bird Taxi received Indonesia Brand Champion Award 2013 for the category of taxi operators in Jakarta, Bandung, Semarang, Medan, and Surabaya by Marketeers in cooperation with research institutes MarkPlus Insight. Assessment is based on the measurement of brand equity which consists of six aspects; awareness, usership, image, satisfaction, loyalty, and willingness to recommend. Vice President of Operations Blue Bird Group, Agus Sulistiyono present to receive the award in the media expose Indonesia’s Brand Champion Award 2013.

BACK